Uniform Standard is a direct-to-consumer brand. We do not wholesale our sneakers so there is no distributor margin or retailer mark-up built into our final price. Having lower overheads allows us to invest more in high quality leathers, components and craftsmanship resulting in a superior sneaker for the price you pay. We add only a small margin for us and pass the savings back to you.  

We never have sales
Sales are used by brands and retailers to clear excessive stocks due to errors in their buying or for "artificial" promotion events. We believe sales encourage wasteful excessive purchasing that consumers do not really need.
Uniform Standard sneakers are designed to be timeless and as we only ever produce in very limited quantities we always sell out so never need to have a sale.  This means you can buy in confidence knowing that our prices will never be discounted.

We don't offer free returns
There is no such thing as a "free return". Brands build this cost into the price you pay so if you keep your purchase you have paid them more than you should. This is unfair so we don't do it.
Returns also come with an enormous environmental price tag. We are here to help give you the best advice on fit and size and our photos are an accurate reflection of the products we sell. So hopefully there will be less reasons for you to return them.
By choosing to take this path we give you the quality sneakers you want at the right price and with mindful consideration for our precious planet.